Partnerships between broadcasters, streaming platforms, and content-sharing sites are on the rise. Content now meets audiences wherever they are, and the broadcaster’s brand must shine beyond its own channels. What does this mean for distributors and the producers they represent? What about pre-sales? And if secondary markets weaken due to content overexposure, how should the distributor’s role evolve? Fewer sellers, more financiers?
Session moderated by Leona CONNELL – LC Media Consultancy.
