Presentation
Series exist, but they must be seen!
Launched in 2023, SERIES MANIA’S BEST MARKETING INITIATIVE AWARD is a prize awarded by Series Mania to celebrate creativity in series’ marketing, not only for the promotion to the viewing audience (BtoC), but also initiatives undertaken by producers and distributors to raise awareness toward commissioners and buyers (BtoB).
This new competition responds to the need for broadcasters and platforms, faced with the dizzying number of series available, to create innovative and unique marketing tools so that series are noticed and have every chance of meeting their audience.
The selected initiative will be awarded a prize during Series Mania Forum 2026.
NEW this year: you are the jury!
For the first time, the audience in the room will have the opportunity to vote live and decide which marketing initiative takes home the Best Marketing Initiative Award.
2026 Selection
- DISNEY + BREF 2
B2C
Activation country: France
By: The Walt Disney Company France – My Box Productions
- DETECTIVE VON FOCK
B2C
Activation country: Estonia
By: Eesti Rahvusringhaaling
Activation countries: Canada, United States
- HUNGARIANS TO MARS
B2C
Activation country: Hungary
By: KMH Film
- MURDOCH MYSTERIES
B2C
Activation country: Canada, United States
By: Shaftesbury, CBC, Ovation TV
- RAVES4
B2C
Activation country: Belgium
By: Sputnik Media
CONTACT
For further information, you can refer to the rules and contact us directly at [email protected]
Note that this page will be updated on a regular basis.