Gerhard Zeiler, President of International for Warner Bros. Discovery joins Lille Dialogues to discuss how one of the most iconic media companies in the world is navigating a period of generational change whilst seizing opportunities created by the disruption.
Zeiler will talk through WBD’s transformation strategy – to optimize its networks business, return its TV, movies, and games studios to industry leadership, and globally deploy Max, it’s premium streaming service with prestige original productions at its heart – implemented to secure its place as an industry leader.