OK

Which series performed well, how and where? finding the right mix to achieve success


Marketing of series and innovation

What makes a hit? First and foremost, it’s the right combination of a subject, an audience and a windowing / broadcasting platform strategy. Beyond the big hits we all know, what are the hidden nuggets we may have lost in our radar ? What are the attributes of these successes?  A massive pre broadcast phenomenon ? Subjects on the rise ? A glance at series worth mentioning.

Speakers

Avril BLONDELOT

Head Of Content Insight
Glance / Mediametrie - France
More details